What our client’s say about us…

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Testimonials from our clients

Play this video to hear Ken Day’s opinion:

Ken Day Marketing and Training Consultant

“I’m delighted! – I’ve just landed a contract worth £12,000 for 22 days work with a new client who found me via my website! … It’s incredibly gratifying to know that the website that John Bright built for me is doing my prospecting for me these days! … The new client had already viewed my entire site before they contacted me, including watching the video testimonials that John put on the site for me. As they already knew almost everything that I could offer them, one simple meeting clinched the deal. The client commented to me how easy my website was to navigate … unlike so many other websites! … Thanks John … you did a great job for me!”
Ken Day (‘Ken Day Marketing And Training’, Teesside)

“After starting my own business recently, John has provided excellent support with regard to designing my website and offering marketing advice/support. I am not an IT expert so I was worried that I would find the whole website development process very complicated. However, John was able to explain the process easily, in a language I could understand and offer the support in a step by step process. He was patient with the development and worked at a pace that suited me and my work demands and offered guidance throughout. I would definitely recommend John to others…. he is professional throughout and makes the process painless and easy to understand.‎”

Sonia Birch – Business Consultant, Leamington Spa

“I have worked with John Bright over recent months to develop a new website.  The best way to tell you about the site is to ask you to take the time to look at the website at www.trainingdesigned4u.com.   I am sure you will agree that the site looks really good.  John has also helped to design the Training Designed 4 U logo and other logos, which are fabulous.  I truly like the colours used in the site.   I believe the site looks crisp and fresh.  There are many features including the back office facility which is excellent and the shopping cart functionality, which will be invaluable.  I am really looking forward to sharing the website with my customers and telling them about the wide range of products and services available.

Mary Wilkinson – Middlesborough

“Having had my web site up and running for several months I can confirm that approx 40% of new business comes through the site. My site is managed and updated regularly and i would not be without the web site from now on. I would also like to take this opportunity to thank John Bright for all his technical advice and expertise to date.”

Captain Mark Sims- Peak Fitness Warwick

“I had a great idea, a real passion to follow it through and absolutely no clue as to who to approach to organise my website. John was and is a client of mine who I have huge amounts of time for. His experience in the retail industry and of running a business are second to none. It was incredibly fortunate to find out therefore that he had started his own web building business. As soon as I found out, I knew I had found my man. Lots of ideas, lots of creativity and the credentials to boot. I couldn’t have asked for anymore, and yet he continues to come up with ideas to enhance my site and my business. Trust me. Look no further for your web needs.”

Lloyd Richards – LPR Financial Services, Rugby, Warwickshire

What Is Search Engine Optimisation?

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What is SEO?

Search engine optimisation is the process of improving the volume and quality of traffic to a web site from search engines via “natural” (“organic” or “algorithmic”) search results. Typically, the higher a site’s “page rank” (i.e, the earlier it comes in the search results list), the more visitors it will receive from the search engine. SEO can also target different kinds of search, including image search, local search, and industry-specific vertical search engines.
As an Internet marketing strategy, SEO considers how search engines work and what people search for. Optimizing a website primarily involves editing its content and HTML coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines.
Search engine optimizers may offer SEO as a stand-alone service or as a part of a broader marketing campaign. Because effective SEO may require changes to the HTML source code of a site, SEO tactics may be incorporated into web site development and design. The term “search engine friendly” may be used to describe web site designs, menus, content management systems and shopping carts that are easy to optimize.

Using Keywords to Achieve Search Engine Optimization
What are Keywords?
A keyword is a word that forms all or part of a search engine query-the word or phrase that Internet users type in a search box when they are seeking information in a search engine.
Keyword phrases must be carefully selected and placed strategically throughout your web pages to draw users to your content.

General Best Practices

Search engines prefer pages with at least 250 characters.
Use the keywords a user will use to find your website or web pages, not the keywords you want your content to be found on. Use words on your page that resonate with your target audience and are descriptive of your site. For example, consider using the search term “car sales” rather than “vehicle auctions.” Get inside the mind of the user.
Map keywords and phrases to their implicit intent . How are the keywords related to how the visitor is trying to solve their problem? How do the keywords and phrases relate to what stage visitors are in their seeking process? What would the visitor consider a success based upon the keyword? Use these keywords to plan internal hyperlinks that provide the most relevant and persuasive content.
On your home page, select phrases that describe the general theme of the site, but don’t try to cover everything on your home page.
For your site’s internal pages, identify the most important subject of that page and pick words that are specific to that subject.
Hint: Looking for a key phrase you want to target? Search for it in Google, MSN, and Yahoo! and see what results come up. If the results aren’t relevant to your product or service, it’s not a key phrase you want to target-no matter how many hits it gets!

Evaluate Your Keywords
Keywords may have multiple meanings. “Accessibility” might mean “handicapped access” or “website monitoring.” “Chips” may refer to the snack food or a computer part.
Pay attention to keywords used alone or combined with another word. For example, “passport” by itself is likely a search for information; “passport” searched with a location is likely a search for services. Keep this in mind when choosing keywords for a page.